An advisory practice built to end its own engagements.

Four rules that shape every engagement.

These aren't preferences. They're the operating constraints that keep advisory work from quietly turning into headcount, which is the failure mode of every practice like this one.

• Fixed fee, fixed scope, published end date. Written into the agreement, not merely intended. A request to extend is a new engagement with its own end date.
• One active engagement at a time. Two concurrent clients at this size means two clients each getting half an advisor.
• Diagnosis before prescription. Everybody selling into this space has a solution looking for a diagnosis. The scoring model exists so the recommendation is traceable to evidence rather than to whichever remedy is easiest to sell.
• Your findings are yours. You own the deliverables. Anything that feeds back into the method is anonymised first, with no client, employer or customer identifiable — including by description.

Built and run from the inside.

Twenty-five years building and running professional services organizations inside software companies — including an eight-figure services P&L spanning multiple products and regions, with responsibility for margin, utilization, delivery quality and the renewal conversations that follow from all three. Services businesses built from nothing at five companies, delivery organizations merged after acquisitions, and partner programs built on the vendor side to move implementation work off an internal bench.

Two marks, aligned.

A range light isn't one light. It's a pair, set at different heights on shore, and they only tell you something when you line them up — at which point they tell you exactly one thing, which is whether you're in the deep water.

That's the mechanism of a scored diagnostic. One number about your services organization is an anecdote. Two reference points — where you are, and where a defined maturity ladder says the top of the market is — describe a channel, and a channel is something you can steer in.

The boring but relevant details.

• Remote-first, based in Texas. Engagements run over video and shared documents. On-site is available once per engagement where it genuinely helps and isn't the default.
• Part-time by design. The practice takes a small number of engagements a year. If the calendar is full, you'll be told that rather than queued behind it.
• Your data. Client material lives in a dedicated, access-controlled folder per engagement and is archived or deleted on a schedule stated in the agreement.